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How to Rank Higher on Podcast Charts

Written by Hakim from Firstory

To climb the charts, focus on acquiring New Followers and driving Recent Downloads.


1. Category & Audience Targeting

  • Select Categories: Choose the most accurate categories/subcategories for your show to help listeners find you.

  • Use Analytics: Leverage Firstory's dashboard to understand your listener demographics (age, gender) and tailor content accordingly.

2. Call to Action (CTA)

  • Promote Subscriptions: Explicitly ask listeners to "Follow" or "Subscribe" during your intro/outro to ensure auto-downloads.

  • Apple Promo: Submit your show via Apple Podcasts Promotional Request to get featured.

3. Trending Topics & Visuals

  • Catchy Packaging: High-income and younger demographics often browse charts. Ensure your Episode Title and Cover Art are visually appealing and relevant to current trends.

4. Guest on Popular Shows

  • Cross-Promotion: Appearing on established podcasts allows you to pitch your show to an existing audience, leading to a spike in new subscribers.

5. Engagement & Memberships

  • Build Community: Engage with feedback on social media.

  • Monetization: Use Firstory’s Subscription/Membership tools. Building a paying subscriber base signals high engagement, which platforms may favor in the future.

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