The number of Downloads is the most appropriate metric to measure performance from Firstory Studio's data tools.


The number of downloads includes data from all directories (e.g. Spotify, Apple Podcasts, KKBOX, etc.).

We've filtered out all possible repeat downloads according to the Interactive Advertising Bureau (IAB) standards. Simply put, listening to a particular episode a day for a set of IPs and devices would only be counted as one download.

Downloads are updated every hour. In addition, due to Spotify's unique data format, the downloads from "two days ago" coming from Spotify will be updated everyday from 0:00 to 3:00 GMT.

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